Fanta brings ‘Colourful We’ campaign

KATHMANDU: MARCH. 15 – This year, Fanta plans to host ‘Colourful We.’ This campaign will be organized by the company on the occasion of Holi.

According to the company, it will be more fun and colourful than ever before. The campaign, according to the company, is primarily intended to highlight the colorfulness of the people. “People of all ages, genders, and professions are exposing their true colors in a variety of ways.” The campaign aims to “celebrate people’s own colour and playfulness,” according to the company.

The campaign includes two new television commercials aimed at showcasing flirtations through street performers, ticket tickers, and bike stunners who want to embrace the joys of life with fun colours and show off their colourful side, according to the company.

These advertisements demonstrate the power of colour and the versatility it affords us. Another advertisement for this campaign depicts the youth having fun and being colourful while celebrating Holi.

Fanta is collaborating with KTM Live on ‘Nepal Tour Colour Mania’ as part of the Holi celebrations. Kathmandu, Pokhara, Itahari, Dharan, Hetauda, Butwal, and Narayanghat are among the 13 major cities in Nepal where the campaign will be celebrated.

Fanta hopes to deepen its relationships with its customers by engaging in fun and participatory activities at these events. Fanta has also announced that it will launch an Instagram filter with the theme ‘Colourful We.’